CHEN Yanyan Title: Associate Professor Department: Business Administration Phone: (86) 0755-26536121 Email: csucyy@163.com Office: Mingli A421 |
RESEARCH FIELD
Economics, Business Administration
EDUCATION BACKGROUND
PhD Central South University (year 2003 to year 2009 )
Master Central South University (year 2000 to year 2003 )
Bachelor Central South University (year 1993 to year 1997 )
TEACHING
Advanced Economics, The Evaluation of Techno-Economics and Investment Project, Capital Investment, etc (Graduate)
Microeconomics, Macroeconomics, Technological Economics, Accounting, etc (Undergraduate)
PRACTICE
Working Experiences
Based on the situation of Guangdong Hong Kong Macao Great Bay Area:The dialogue between entrepreneurs and MBA professors, Hangcheng street office of Bao’an District, 2018.5.12-2018.5.12
RESEARCH
1. Peer Reviewed Chinese Journal Publications
Chen,Yanyan, Li Jingdong. The Influence of Investors′ Information Processing Methods on the Serial Crowdfunding Financing Performance:An Empirical Analysis based on Modian Network.Commercial Research,
2020,07:112-121 (in Chinese).
Chen,Yanyan, Song,Yawen, Zeng, Jianghong. The Impact of Preliminary Project Performance on Serial Crowdfunding Financing Performance:The Regulating Effect of Product Innovation. Journal of Guangdong University of Finance & Economics,2018,05:41-52 (in Chinese).
Chen,Yanyan, Mao,Tongtong,Wang, Juan.The Supporter’s Involvement, Perceived Value and Support for Hospitals in Product Crowfunding. Enterprise Economy,2017,07:72-80 (in Chinese).
Chen,Yanyan, Wang, Juan,Zhang,Yana.The Effects of Multiple Social Identities on Investors’ Decision-making Process in Rewardbased Crowd-Funding:An Analysis based on Group Emotion and Efficiency Paths. Commercial Research,2017,03:127-135 (in Chinese).
2. Consulting Projects
The guidance and consultation on strategic planning formulation, Shenzhen Haopeng Technology Co., Ltd, 2018.5-2019.5
The project consulting on technological innovation of Shenzhen Haopeng Technology Co., Ltd., Shenzhen Haopeng Technology Co., Ltd, 2017.3-2018.12