RESEARCH FIELD

Electronic Commerce, Supply Chain Logistics Management, Net Economy and Management

EDUCATION BACKGROUND

PhD           The Chinese University of Hong Kong(CUHK) (year 2003 to year 2007)

Master        The University of Science and Technology of China(USTC) (year 2001 to year 2003)

Bachelor     The University of Science and Technology of China(USTC) (year 1996 to year 2001)

TEACHING

Supply Chain Management,Service Operations Management, Finance, Corporate Governance, Business Models,etc

PRACTICE

2021.7- Now Vice President, Shenzhen E-Commerce Association

2021.2- Now Independent Director, MeiG Smart Technology Co., Ltd.

2021.1- Now Vice president, Shenzhen Ruidi E-commerce Development Research Institute

RESEARCH

1. Publications

1.1 Peer Reviewed International Journal Publications

Wang, J., Ma, L. J., Xue, W. L, and Kwok, Y. H. Impact of self-service technology in designing a service delivery system, Production and Operations Management, 2022.07

Lin, M. Y., Lin, S. D., Ma, L. J.*, and Zhang, L. M. The value of the physical internet on the meals-on-wheels delivery system, International Journal of Production Economics, 2022.06

Xue, Weili, Ma, Lijun, Liu, Yanchu, and Lin, Meiyan. Value of Inventory Pooling with Limited Demand Information and Risk Aversion, Decision Sciences, 2022.02

Iqbal, W., Tang, Y. M., Ma, L. J.*, Chau, K. Y., Wang, X., and Fatima, A. Energy policy paradox on environmental performance: The moderating role of renewable energy patents, Journal of Environmental Management, 2021.11

Lin, M. Y., Ma, L. J.*, and Ying, C. S. Matching daily home health-care demands with supply in service-sharing platforms. Transportation Research Part E: Logistics and Transportation Review, 2021. 02

Zhang, M., Huang, Q. P., Zhao, X. D.*, and Ma, L. J. The impact of information integration on purchase order finance and new product launch: A case study. International Journal of Operations and Production Management, 2021. 04

Huang, Q. P., Zhao, X. D., Yeung, K .H., Ma, L. J.*, and Yeung, J. H. Y. Effects of information-processing mechanisms on Internet-based purchase order financing. Transportation Research Part E: Logistics and Transportation Review, 2021. 02

Jiao, H. F., Qian, L. M., Liu, T. Z., and Ma, L. J.*. Why do people support online crowdfunding charities? A case study from China, Frontiers in Psychology, 2021. 04

Jiao, H. F., Wang, X.*, Ng, C. T., and Ma, L. J. Pricing and Return Policies in a Competitive Market: A Consumer-Valuation Based Analysis with Valuation Uncertainties, Sustainability, 2021. 02

Jiao, H. F., Tang, W. Z., Liu, T. Z., Wang, X., and Ma, L. J.*. How do IT affordances support behavioral intention in charitable crowdfunding? The mediating effects of donor perceptions and motivations, Kybernetes, 2021. 07

Xue, W.L., Ma, L. J., Liu, Y.C., and Lin, M.Y. Value of Inventory Pooling with Limited Demand Information and Risk Aversion, Decision Sciences, 2020.05

Chen, B., Ma, L.J., Zhu, Z.B., and Zhou, Y. Disclosure policies in all-pay auctions with bid caps and stochastic entry, Economic letters, 2020.02

Zhai, Y.Z., Xue, W.L., and Ma, L.J.*. Commitment Decisions with Demand Information Updating and a Capital-constrained Supplier, International Transactions in Operational Research, 2020.03

Huang, Q.P., Zhao, X.D., Zhang, M., Yeung, K.H., Ma, L.J.*, and Yeung, J. The joint effects of lead time, information sharing, and the accounts receivable period on reverse factoring, Industrial Management & Data Systems, 2019.12

Ma, L.J. The Impact of Distribution Channels on Trial-Version Provision with a Positive Network Effect, Omega, 2019.06

Ma, L.J. Two-part tariff contracting with competing unreliable suppliers in a supply chain under asymmetric information, Annals of Operations Research, 2017.10

1.2 Peer Reviewed Chinese Journal Publications

Lin, Meiyan, Ma, Lijun, Wang, Lan, and Su, Xiaoyi. Ordering and pricing strategy for supply chains with consumer deliberation under supply uncertainty, Journal of Industrial Engineering and Engineering Management, 2021.04

Chen, Liuxin, Huang, Lei, and Ma, Liju. Research on agricultural product supply chain coordination contract with cost-sharing TPL service providers, Journal of Industrial Engineering and Engineering Management, 2020.06

Chen, Songsong, Cheng, Xijun, and Ma, Lijun. A margin model with liquidity risk, Journal of University of Chinese Academy of Sciences, 2018.09

Lin, Xudong, Ma, Lijun, and Tian, Xin. Review of Digital Piracy Control Strategies from the Perspectives of Law,Technique and Business Operation, Management Review, 2018.06

1.3 Peer-reviewed Academic/ Professional Meeting Proceedings

Ma, Lijun. “ Balance research and service,” ICOASCOM 2022, Tianjin University, China, Aug.17-19, 2022

Ma, Lijun. “Impact of self-service technology in designing a service delivery system, ” Seminar Series, Shanghai University of Finance and Economics, China, Jul.14, 2022

Ma, Lijun. “Emmerging Issues in Smart Supply Chain,” 2022 POMS International Conference in China, Xi'an Jiaotong University, Xi'an, China, Jun.24-27, 2022

Ma, Lijun. “Impact of self-service technology in designing a service delivery system,” The 4th Annual Conference on E-commerce and Digital Innovation, Hangzhou, China, Jul.30-31, 2022

Ma, Lijun.“How should Wanghong allocate limited livestreaming time with pricing tools? ” The 9th "Frontier Symposium on Modern Management Research”, Taiyuan, China, Jul. 27-30, 2021

Ma, Lijun, Feng, Zhiyan, Feng, Jingqiang, and Wang, Lan. “ Research on the factors affecting player stickiness in massively multiplayer online game (MMOG),” “Analysis of ordering and pricing strategy for supply chain with consumer deliberation under supply uncertainty,” “Research on user loyalty of short video app based on perceived value - Take tik tok as an example,” 2019 International Conference on Service Systems and Service Management, Shenzhen, China, Jul.13-15,2019

Ma, Lijun. “Chain to chain competition with Overconfident Agents,” POMS Annual Conference, Washington, D.C, the USA, May.4-6,2019

Ma, Lijun, “The influence of supply chain finance on inventory management under supply uncertainty,” “Empirical study on the Wechat Mini Program acceptance based on UTAUT Model take the Pearl River Delta as an example,” “What drives the use of M-payment? An empirical study about Alipay and Wechat Payment,” “Consumers' Trust Maintenance: From the Perspective of Knowledge-Based and Identification-Based Trust,” 2018 International Conference on Service Systems and Service Management, Hangzhou, China, Jul.22-23, 2018

Ma, Lijun. “Influenza Supply Chain Management with Overconfident Agents,” POMS Annual Conference 2018, Houston, TX, the USA, May.4-7, 2018

Ma, Lijun. “Time and Quantity Decisions in the Influenza Vaccine Supply Chain,” POMS Sydney 2017-The international conference on Production and Operations Management, Syndey, Australia, Dec.12-14, 2017

1.4 Books/ Textbooks/Translations

Chen, Zhiyuan, Ma, Lijun, and Li, Jianbin(translators), Inventory and Supply Chain Management with Forecast Updates. Science Press, 2018

Ma, Lijun, Liang, Xiaoying, Wang, Haifeng, and Yan, Houmin, Inventory Management with Alternative Delivery Times. Springer, New York, 2017

1.5 Case Publications

Ma, Lijun, Lin, Meiyan, and Yu, Sumin. Discussion on the "cross-border e-commerce" micro-specialty of Shenzhen University, Developing Knowledge as Our Vocation- Collection of Teaching Research of School of Management of Shenzhen University, Dec. 2021

Ma, Lijun. A process management game and its application in the teaching of "Logistics and Supply Chain Management", The management world we explore -- a collection of teaching research papers of the school of management of Shenzhen University, Dec. 2019

Ma, Lijun, Lin, Meiyan. Construction of supply chain logistics management curriculum system under the teaching concept of "three lines in parallel", The career we aspire to -- collection of teaching research papers of the school of management of Shenzhen University, Dec. 2017

2. Honors

Third Prize of Excellent Paper Award of the 20th China Logistics Academic Annual Conference, China Institute of Logistics, Nov. 2021

The second prize of the 2018 academic innovation award for Humanities and Social Sciences of Shenzhen University, Dec. 2018

The first prize of the 2017 academic innovation award for Humanities and Social Sciences of Shenzhen University, Dec. 2017