RESEARCH FIELD

Electronic Commerce, Information Systems, Marketing, Decision Theory and Applications.

EDUCATION BACKGROUND

PhD           Harbin Institute of Technology (year 2008 to year 2013)

Master       Central South University (year 1998 to year 2001)

Bachelor     Changsha Railway University (year 1989 to year 1993)

TEACHING

1. Courses

Electronic Business and Information System, Electronic Business, Research on Frontier Issues in Management Science and Engineering (Graduate)

Electronic Business and Information Management, Electronic Business (MBA)

Introduction to Electronic Business, Electronic Business Foundation, Electronic Business, Electronic Business Simulation Practice, Empirical Research Methodology of Hot Issues in Electronic Business, Online Consumer Behavior Research, Management Information System, Database Principle and Application, C Programming, Data Structure (Undergraduate)

2. Awards

Excellent Undergraduate Course Award of Shenzhen University in 2019-2020 Academic Year, Shenzhen University, 2021.04

Excellent Undergraduate Course Award of Shenzhen University in 2017-2018 Academic Year, Shenzhen University, 2019.04

PRACTICE

Working Experiences

Management Practice Activities

New strategic thinking and development; 2. New value and sharing economy business model; 3. Enterprise operation process optimization, Nanshan District Yuehai Sub-district Office, 2018.11.10

Dialogue between Enterprise Operation and MBA under the Situation of Guangdong-Hong Kong-Macao Greater Bay Area, Bao'an District Hangcheng Sub-district Office, 2018.05.12

Practical management and MBA dialogue, CIMC, 2017.10.28

RESEARCH

1. Publications

1.1 Peer Reviewed International Journal Publications

Luo, Hanyang, Wanhua Zhou*, Wugang Song. The isolated choice effect: An underlying psychological mechanism influencing racial diversity in organizations, FRONTIERS IN PSYCHOLOGY, 2022, 13.

Luo, Hanyang, Wanhua Zhou*, Wugang Song, Xiaofu He. An Empirical Study on the Differences between Online Picture Reviews and Text Reviews, Information, 2022,13(7).

Luo, Hanyang, Cheng, Sijia, Zhou, Wanhua, Yu, Sumin and Lin, Xudong. A Study on the Impact of Linguistic Persuasive Styles on the Sales Volume of Live Streaming Products in Social E-Commerce Environment, MATHEMATICS, 2021, 9(13), 1576

Luo, Hanyang, Cheng, Sijia, Zhou, Wanhua, Song, Wugang, Yu, Sumin and Lin, Xudong. Research on the Impact of Online Promotions on Consumers' Impulsive Online Shopping Intentions, JOURNAL OF THEORETICAL AND APPLIED ELECTRONIC COMMERCE RESEARCH, 2021, 16(6), 2386-2404.

Su-min Yu, Zhi-jiao Du, Xudong Lin, Luo, Han-yang *, Jian-qiang Wang. A Stochastic Dominance-Based Approach for Hotel Selection under Probabilistic Linguistic Environment, Mathematics, 2020.09

Qiao, Dong, Wang, Yiting, Wang, Jianqiang, Luo, Hanyang* and Li, Lin. Likelihood-based Qualitative Flexible Approach to Ranking of Z-numbers in Decision Problems, COMPUTATIONAL & APPLIED MATHEMATICS, 2020,(39),134

Nie, Ruxin, Tian, Zhangpeng, Wang, Jianqiang and Luo, Hanyang*,. An Objective and Interactive-information-based Feedback Mechanism for the Consensus-reaching Process Considering a Non-support Degree for MinorityOpinions, EXPERT SYSTEMS, 2020,37(5),.

Tian, Zhangpeng, Nie, Ruxin, Wang, Jianqiang, Luo, Hanyang* and Li, Lin. A Prospect Theory-based QUALIFLEX for Uncertain Linguistic Z-number Multi-criteria Decision-making with Unknown Weight Information, JOURNAL OF INTELLIGENT & FUZZY SYSTEMS, vol. 38, no. 2, pp. 1775-1787, 2020.

Chen, Ting, He, Sangsang, Wang, Jianqiang, Li, Lin and Luo, Hanyang*. Novel Operations for Linguistic Neutrosophic Sets on the Basis of Archimedean Copulas and Co-copulas and Their Application in Multi-criteria Decision-making Problems, JOURNAL OF INTELLIGENT & FUZZY SYSTEMS, 2019,37(2), 2887-2912.

1.2 Peer Reviewed Chinese Journal Publications

Luo, Hanyang, Li, Zhini, Lin, Xudong and Yu, Sumin. Effect Mechanism of Internet Word of Mouth: The Mediation of Trust and the Moderation of Gender and Involment. Journal of Systems & Management, 2019,28(03),401-414+428 (in Chinese).

1.3 Peer-reviewed Academic/ Professional Meeting Proceedings

Luo, Hanyang, Cheng, Sijia and Zhou, Wanhua. “The Factors Influencing Sales in Online Celebrities’ Live Streaming”, 2021 IEEE 1st International Conference on Information Communication and Software Engineering, Online Meeting, Mar 19-20, 2021.

Luo, Hanyang, Yuan, Zhaoliang, Xu, Huike, Peng, Cheng, Zheng, Yanzong and Ma, Shaona. “An Empirical Study on the Impact of Social Presence on Customer Citizenship Behavior in E-business”, 2020 IEEE 3rd International Conference on Electronic Information and Communication Technology, Shenzhen, China, Nov 13-15, 2020.

Luo, Hanyang, Ma, Shaona, Rao, Jue, Zheng, Zeyi, Li, Mingxia and Xu, Huike. “Research on the Influence of Logistics Service Quality on Post-purchase Behavior in E-business”, 2020 IEEE 3rd International Conference on Electronic Information and Communication Technology, Shenzhen, China, Nov 13-15, 2020.

Luo, Hanyang, Liang, Yingshi, Wu, Zhongyang, Liu, Zhenwei, Shu, Bo and Luo, Yuexin. “Research on the Impact of Cross-border E-commerce Platform Quality on Customer Cross-buying Intention”, IEEE 2019 16th International Conference on Service Systems and Service Management, Shenzhen, China, Jul 13-15, 2019.

Luo, Hanyang, Sun, Zhulin, Guo, Yi, Wu, Jiahui and Luo, Yuexin. “An Empirical Study on The Effect of Relationship Benefit on Customer Stickiness in Online Shopping”, IEEE 2019 19th International Conference on Service Systems and Service Management, Shenzhen, China, Jul 13-15, 2019.

Luo, Hanyang, Zhang, Xiaoting, Huang, Junjie, Su, Fangguo, Huang, Wei and Luo, Yuexin. “An Empirical Study on Customer Repurchase Willingness of Fresh E-Commerce Products Based on Customer Perceived Value”, IEEE 2019 19th International Conference on Service Systems and Service Management, Shenzhen, China, Jul 13-15, 2019.

Luo, Yuexin, Luo, Hanyang, Huang, Yuming and Huang, Wei. “The Impact of Interactivity of Online Tourism Websites on Customer Satisfaction”, IEEE 2019 19th International Conference on Service Systems and Service Management, Shenzhen, China, Jul 13-15, 2019.

Luo, Hanyang, Huang, Wei, Wang, Sai, Ma, Lijun and Lin, Xudong. “Consumers' Trust Maintenance: From the Perspective of Knowledge-Based and Identification-Based Trust”, IEEE 2018 15th International Conference on Service Systems and Service Management, Hangzhou, China, Jul 21-22, 2018.

Luo, Hanyang, Huang, Xiaomeng, Fan, Yingying, Su, Fangguo, Huang, Wei, Feng, Wenhan and Chen, Yushan. “Empirical Research on the Impact of Internet Word of Mouth on Customer Citizenship Behavior”, IEEE 2018 15th International Conference on Service Systems and Service Management, Hangzhou, China, Jul 21-22, 2018.

Luo, Hanyang, Huang, Wei, Chen, Chen, Xie, Kangqiang and Fan, Yingying. “An Empirical Study on the Impact of Negative Online Word-of-Mouth on Consumer's Purchase Intention”, IEEE 2018 15th International Conference on Service Systems and Service Management, Hangzhou, China, Jul 21-22, 2018.

2. Honors

Guangdong Provincial Steering Committee for Cultural Quality Education of Undergraduate Colleges, The first prize of research and practice on the ideological and political system of e-commerce courses based on the three-dimensional concept of morality and human development, Jan, 2021

Department of Social Sciences, Shenzhen University, 5th Prize of Shenzhen University Scientific Research Award (Humanities and Social Sciences) Academic Innovation Award, Jan 2020.

Department of Social Sciences, Shenzhen University, 4th Prize of Shenzhen University Scientific Research Award (Humanities and Social Sciences) Academic Innovation Award, 2020.01