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ZHANG Lei Title: Associate Professor Department: Marketing Phone: (86) 0755-26603439 Email: april827@163.com Office: Mingli A522 |
RESEARCH FIELD
Service Marketing, Green Marketing, Energy and Environment Policy
EDUCATION BACKGROUND
Ph.D Jinan University (year 2007 to year 2010)
Master Jinan University (year 2003 to year 2006)
Bachelor Huazhong University of Science and Technology (year 1999 to year 2003)
TEACHING
1. Courses
Marketing Management, Service Marketing (Graduate)
Marketing, New Product Development, Network Marketing (Undergraduate)
2. Awards
Excellent Undergraduate Course Award of Shenzhen University, 2020.6
MBA Outstanding Teacher of Shenzhen University, 2019.6
Excellent Teacher in Shenzhen Education System, 2018.9
Shenzhen University’s 2018 100 outstanding Undergraduate Thesis (Design) Instructor, 2018.6
2017 “Tencent Excellent Teacher Award”, 2017.12
RESEARCH
1.Peer Reviewed International Journal Publications
Zhang, Lei, Qin, Quande, and Wei, Yi-Ming. China’s distributed energy policies: Evolution, instruments and recommendation. Energy Policy,2019,125.
Zhang, Lei, and Qin, Quande. China’s new energy vehicle policies: Evolution, comparison and recommendation. Transportation Research Part A,2018,110.
2.Peer Reviewed Chinese Journal Publications
Zhang, Lei, Qin, Quande, and Xie, Lijiao. Policy Coordination of New Energy Vehicles in China -- Evaluation and Evolution. Journal of Beijing Institute of Technology (School Sciences Edition), 2020,22(03):26-35 (in Chinese).
Zhang, Lei, and Xing, Hua. Research on the Impacting Factors on Rental of Urban Village based on Hedonic Price Model -- Taken Futian District in Shenzhen as Example. Prices Monthly, 2018(04):29-34 (in Chinese).
3.Peer-reviewed Academic/ Professional Meeting Proceedings
Liu, Yanni, Lin, Lingyu, and Zhang, Lei. “Influence on Brand Equity from Brand Identification Within the Environment of Social Media -- The Mediating Effect of User-Generated Content,” International Conference on Transdisciplinary Engineering (TE 2017), Nov. 2017
Zhou, Siyu, Wang, Lei, Zhang, Lei. “Research on the Influence of Green Product Type and Psychological Distance on Purchase Intention.” 2022 Annual Academic Meeting of China University Marketing Research Association (CMAU), online, 2022.7.16.
